Redefining Communications with Jenni Field

Chaos to calm - Communicating change. S2 E9

April 20, 2022

Around 70% of change programmes fail. Often this failure is linked to employee resistance, poor management, and poor communication. If we know that so many fail due to, in part, poor communication, why is bringing in communication professionals still left until the last minute?

 

In this episode, Jenni talks broadly about communicating change inside organisations: why it goes wrong, three factors critical to success, and the "six concerns of change" for you to consider after listening. She also shares a quick-win approach, plus resources for further listening/reading.

 

To keep the conversation going, connect with Jenni on LinkedIn and Twitter; ask questions and share your thinking!

 

Resources:

Chaos to calm podcast S1 E7 The Field Model™

https://redefiningcomms.com/podcast/chaos-to-calm-the-field-model-s1-e7/

Influential Internal Communication by Jenni Field

https://redefiningcomms.com/influential-internal-communication-book-jenni-field/

Blog: The science of fear

https://redefiningcomms.com/the-science-of-fear/

Blog: Why employee engagement needs to be more than just campaigns and rewards

https://redefiningcomms.com/why-employee-engagement-needs-to-be-more-than-just-campaigns-and-rewards/

Addressing the 6 Staff Concerns of Organisational Change

https://eqstrategist.com/addressing-the-6-staff-concerns-of-organisational-change/

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